Future of Food and FoodTech Business Opportunities

“Civilization depends on our expanding ability to produce food efficiently, which has markedly accelerated thanks to science and technology” – Nina Fedoroff

FoodTech companies have revolutionized the way people consume food around the world. The future of food processing sector will play a key role in the economy of country since it connects agriculture with processed food products.  Several unconventional start-ups in Foodtech industry are disrupting the world with novel food products that come from modern food-processing technologies. In fact, large companies use disruptive business concepts in order to grow stronger. The advent of innovative food technology, which includes cultivation, growth, distribution, production and food processing, helps us be more conscious of how we consume food. We now have a better understanding of how we should eat, what we eat and why we eat.

Currently, the world produces more than enough food items to feed everyone in the world. However, according to the United Nations, 815 million people (approximately 11% of the population of the world) went hungry in 2016. Hence, we need to adopt new technologies and food processing methods to solve global food scarcity crisis.

Food processing sector is highly important for the development of any country because, with the modern lifestyle, there is a rising preference for packaged foods among consumers. With the world facing several biggest challenges – climate change, stagnating resources, overpopulation, covid-19 outbreaks and ever-changing consumer demands – food start-ups will work on discovering disruptive foodTech concepts to make our foods more efficient, resourceful and sustainable in future. Let us explore the world of food technology a little deeper.

Food Processing Technology

Food processing technology, with an algorithm of methods and techniques, converts raw ingredients into various forms of food for consumption. Food processing method normally takes fresh and harvested crops or butchered and slaughtered animal meat, and processes these raw food items to manufacture marketable, attractive and often long-life food products.

Some Processed Foods

  • Bacon, sausage, ham and salami
  • Bread and cheese
  • Breakfast cereals
  • Cakes and biscuits
  • Crisps, sausage rolls, pies and pasties
  • Drinks, milk or soft drinks
  • Microwave meals or ready meals
  • Tinned vegetables

Objectives of Food Processing

  • Food processing method has particular objectives such as:
  • Boosting the shelf life of food products.
  • Converting raw food materials into consumable products.
  • Food storage and Transportation.
  • Preventing food-contamination.
  • Providing employment to a large population.

Food Processing Methods

  • The following processing methods are adopted during the processing of food.
  • Adding a gas in bread or soft drinks
  • Chopping or slicing
  • Cooking
  • Emulsification
  • Fermentation
  • Liquefaction
  • Mincing
  • Mixing
  • Packaging
  • Pasteurization
  • Peeling off the outer layers of any raw materials
  • Proofing
  • Spray drying

These food processing methods can also create new business opportunities if each type of food process becomes a type of business opportunity. Public companies may adopt these future foodTech business opportunities to provide safe and hygienic food-processing methods for foodTech disruptors who aim to solve global food scarcity in future.

FoodTech Business Opportunities

According to WHO, consuming a healthy diet helps us to prevent malnutrition in all its forms. Hence, foodtech manufactures should be aware of healthy diets that the world need now before they plan any new business process. Here are some of the best food business ideas.

Bakery and fruits

Bakery is one of the typical food processing business opportunities in the world. Choosing a right food product with an innovative marketing strategy is a major factor in having a success in the bakery business. If bakery products are connected with the elements of fruits, some disruptive bakery food products will evolve. For example, if a donut is connected with a flat peach, an innovative donut, a donut with the taste of flat peach, will come to market. In the same manner, big bakery companies can create various food products mixed with fruits. And also, the bakery industries can produce fruits-shaped bakery products that would impress every foodie.

Biscuit and sports

Traditionally, biscuit making is a lucrative business since they are cheap and available with many varieties. Even after different types of modern biscuits, there is still a large room for innovative ideas. Let’s find out an innovative idea here. If the shape of biscuit is connected with sports, sports equipment-shaped biscuits can come to market. As most of the biscuit consumers are teenagers and children, these types of biscuits can easily occupy the biscuit market.  And also, with the connecting idea of biscuits and sports, biscuit manufacturers can produce innovative specialised energy biscuits for sports stars, artists, business persons, scientists and professionals. In future, biscuit industries would rely on innovating biscuits since existing biscuit products are gradually lacking interesting elements and not focused on specialized consumers.

Chocolate and fruits

Chocolate making is one of the most promising and profitable food processing businesses. In market, we can get several varieties of chocolate. However, if food processing companies are ready to set a goal to make new chocolates for future chocolate lovers, they should connect chocolate with fruits. Eventually, the essence of fruits-added chocolate will become a major part in the life of children.

Specialized Energy drink

Energy drink is a modern option to have a relief from stress. At present, the energy drink production is one of the trending and profit-making businesses. Companies can develop specialized energy drinks based on professions. For example, a specialized energy drink for teachers and a specialized energy drink for sports stars.

Meat processing and nanotechnology

Growing demand for meat products, increasing competition and health-conscious lifestyle have led meat industries on discovering a new approach in meat processing. Meat industries across the world are reeling without novel meat products ideas that meet consumer demands. Hence, if nanotechnology is connected with meat processing, it will make a significant impact on meat processing industries that will provide products with improved antimicrobial effects and targeted delivery of bioactive compounds.

Packaged spices and herbs

Companies can look into the processing of mixed blends of herbs and spices. Some important spices to explore are: garlic powder, ginger powder, cloves, cardamom, cinnamon, cayenne pepper, cumin, coriander, fennel, fenugreek, and nutmeg. And also, companies need to manufacture packaged spices and herbs for any particular treatments. It would be more helpful for medicinal purposes, especially for those who like alternative medicines.

[ According to AFN (AgFunderNews), top 10 foodTech companies in the world are: AeroFarms TIPA Corp, Bowery Farming, Agrivi, JIMINI’s, Notpla, Agrilution, Growing Underground, PicoBrew and Naio Technologies ]



Food processing sector is one of the successful business opportunities that anyone can venture into. This is the technology which grows forever and everyone needs. If you are able to discover a lucrative foodtech business, you can manufacture a food product that is a must for human being. Food technology not only helps in increasing food availability, but also helps to reduce food waste, conserve, and improve the quality of manufactured food product.

The processed food industries are valued at over $2 trillion dollars worldwide and comprise more than 400,000 companies. The market of food processing is expected to reach an estimated $4.1 trillion by 2024. By 2050, China, India, Pakistan, Indonesia and Philippines will represent over 50% of the population of the world. Hence, footTech companies can mainly focus on providing specialized future food products for the people of these countries.

Blockchain Business Opportunities on Business Process – Next Unicorns?

“Without transforming the business process, Blockchain only offers the potential of incremental value in reducing TCO.” ― Tom Golway

A business process consists of a series of actions with required steps to achieve an expected outcome. Every process is structured and repeatable. All the employees in an organization have to go through the same process. If a type of action is unperformed, the entire workflow might become a fiasco. Hence, streamlining a business process is the key aspect for an organizational structure. With a structured business process, every employee can recognize their responsibilities and reduce errors to achieve an added productivity.

CRM and Business Process
With the purpose of accelerating business functions, CRM (Customer Relationship Management) software is used to upgrade the workflow of organization. From strategies, techniques, tools and technologies, all mentioned are used by businesses for acquiring and maintaining customers smoothly and efficiently. Over the years, CRM, a single and multidimensional platform, helps companies to get things done better in the following ways.

  • It enhances the collaboration of all the departments in a company.
  • It tracks down only the potential customers and converts the leads to sales.
  • It enables sales representatives to manage their deals.
  • It manages all the data coming from every action.
  • It creates a team spirit among employees.

Blockchain coupled with CRM
Blockchain technology has opened up a new world of possibilities with revolutionary opportunities. Around the world, Blockchain service providers offer novelties on every business function. In the same manner, this technology can also transform Customer Relationship Management service to attain a more effective outcome. CRM Database and Blockchain is an excellent combination for business and customers.

What is Blockchain?
In a nutshell, a block chain is an ever-growing list of interconnected records. Each record is called block. These records are cryptographically resistant and secure since it functions without any possibility of tampering. As an open and decentralized platform, blockchain interconnects distributed records between users in an everlasting and provable way. If blockchain technology is coupled with CRM, this combination can offer a combined and precise status of a user’s personal details, transaction records, and other important data. Blockchain is also highly-regarded as an enhanced security of the CRM database. Here are five most important benefits that a company can gain from blockchain-combined CRM technology.

Transparency-centred efficiency
As a distributing platform, blockchain technology allows a company to securely and transparently manage customers without the support of any financial institution. The elimination of this middleman procedure brings a greater transparency-centred efficiency in all dealings.

Cryptographically secure
Each block contains transaction records since a blockchain is a chain of blocks and each block has transaction records. Cryptographical technology connects every block with the support of network keys so that any user or hacker cannot tamper or alter any records. CRM databases function as a centralized system on a single cloud server. However, blockchain technology-fused CRM is a decentralized and distributed network and reduces chances of repudiation and fraud.

Overcoming the problem of outdated data
Across the world, CRM users deal with outdated data whenever they work. Blockchain technology in CRM makes users get rid of outdated data since this technology depends on blocks that present the precise and unified 360-degree view of data. As a result, connecting Blockchain with CRM technology lets companies overcome the problem of storing outdated data.

Blockchain as a service provider
Blockchain-as-a-service (BaaS) has started occupying the corporate world as a safe distributing platform like Software as a Service (Saas) and plays a vital role in IT. Nowadays BaaS enters into various domains such as Fintech, healthcare, research, IoT, supply chain and telecommunications to offer safe and viable distribution services. Let’s see some of the best service providers that help companies realize their blockchain ambitions.

Location: Austin, Texas
Types of Solutions: Audit History, Automation, Compliance, Data Integrity, Decentralization, Digital Identity, Evidence Capture, Proof of Existence, Proof of Process, Public Witness, Secure Exchange and Tokenization

 New York, New York
Types of Solutions: Guaranteed consistency, Superior privacy, True decentralization, and robustconsensus

 Mountain View, California
Types of solutions by product: Liquid Network, Aqua, Blockstream AMP, Blockstream Green, Blockstream Explorer, Blockstream Satellite, Blockstream Mining, Lightning Network, Elements and Cryptocurrency Data Feed

 San Francisco, California
Types of solutions by product

  • APIs
  • Billing and receivables
  • Enterprise blockchain
  • Integrations
  • Payments
  • Software platforms

Types of solutions by department

  • Accounts payable
  • Accounts receivable

Types of solutions by industry

  • Construction
  • Food and beverage
  • Insurance
  • Manufacturing
  • Medical suppliers
  • Renewable and environment

 Chicago, Illinois

Infrastructure solutions for DeFi projects, Cryptocurrency Enterprises, Blockchain Protocols, Staking and Developers

Some other blockchain service providers are: AltorosAmazonAwsAppinventivFluenceCryptowerkClovyrKaleido and Innominds.

Blockchain-as-a-service platforms offer different types of companies the opportunity to experiment with blockchain services such as enhanced trust minimization, data security, accountability and transparency. Consequently, companies don’t require developing their own blockchain system with costly in-house computing resources.

Business Opportunities and Business Process
As a rising star in the corporate world, Blockchain-as-a-Service (BaaS) will be the future players that will make next unicorns. Since unicorns are consumer-focused, these blockchain enterprises, disruptive and innovative game changers, can create a new market on providing customer-friendly services that improve the business process of any public sector.

Problems of Public Sector
Public sectors face several defects and demerits even after tremendous achievement and progress. Delayed decisions and inefficient management are major shortcomings that hinder the further progress and scope.

Delayed Decision-making
Delayed decision-making is one of the key factors that roam among public companies all over the world. Due to lack of timely response, most of the directors of public sectors are not well-informed to take responsibility for making immediate decisions that are based on promising projects. Here, blockchain-integrated CRM technology comes forward to make directors alert on ongoing projects, and connect them in a single multidimensional platform. Enhancing data structures with more reliable sources in a convenient way are highly important for a data-enabled informative decision-making.

Inefficiency in Management
When it comes to operational decisions, most managers lack of taking quick decisions. Most of the mangers, chair­persons, bureaucrats and managing directors, are not skilled enough to run industrial enterprises, and they are not technically strong enough to suggest any technology-driven management approaches. Blockchain-connected technology supports the management of public sectors to achieve a technology-based management where every decision can get started with the support of all types of experts.

Other problems
Public enterprises suffer from some other problems as follows.

Lack of an accurate criterion and flaws in project planning
Investment decisions in public sectors are not taken under proper evaluation of cost-benefit analysis, demand and supply and technical possibility. Lack of an accurate criterion and flaws in project planning makes delayed decisions and increases costs in the commissioning of projects.

Lack of innovation
Lack of innovation among public sectors brings poor infrastructure between different undertakings in the domains of finance, personnel and materials management. Expected outcome is not achieved with outdated information and materials.

Less touch with employees and consumers
In public sectors, there is little incentive to work hard and advance efficiency. Public sectors lack a personal communication with employees and sensitivity to the needs of consumers.

Blockchain will not only transform how we use CRM but it has the potential to primarily reinvent and redesign business operating models on the whole. Every business function is based on a certain process which needs more authentic data management for solving problems. Hence, Blockchain providers can focus on solving problems of public sectors. Start-ups, which aim to become next unicorns, should rely on providing blockchain-centred services that help public companies achieve an efficient management and innovative infrastructure.


Humongous Opportunities of Fintech Business: Insights and Foresights

“Fintech, a must-have tech to speed up and ease all the financial activities in the world, unleashes unlimited business opportunities for disruptors”

Fintech service companies are accelerating the means that consumers and companies conduct transactions for a long time and transforming the structures of financial services. Consequently, there are humongous opportunities in the Fintech sector for entrepreneurs and investors. Ground-breaking Fintech disruptors who offer speedy and errorless financial services have achieved a wide-ranging impact in every sector. In addition, among all the financial transaction issues in the era of Covid-19, for all sorts of transactions, Fintech service companies play a major role to fill the space left by traditional institutions of financial services.

Top benefits of Fintech
A rapid growth of Fintech in several sectors has resulted in many benefits that include:

Accessibility and approval
The key benefits of vendors are faster accessibility and speedy loan approvals. Because of a quick and hassle-free process, vendors become more adaptable to this new technology.

Better experience and convenience
In a single platform, consumers enjoy a very convenient payment method and feel a better experience when they process any payment from devices such as Smartphone and tablet.

Chatbots and Robo-advisors
Several latest systems depend on chatbots and robo-advisors to help users understand their finances. As Fintech is a very low-cost option, people get more useful information.

Better payment systems
Fintech is powerful software which is very helpful for companies to collect payments accurately. It also helps everyone to know their updated account status.

Here are some of the most promising verticals that generate ever-growing business opportunities for financial technology disruptors who want to Fintech the world.

International Money Transfer Services

Costly and time-consuming international money transfer services survive for a long time. These money transfer companies charge from five to eight percent. Fintech companies, who provide the services of international money transfers, offer faster process charging less expensive fees. This is one of the best categories for generating Fintech businesses as this service can unlock global opportunities.

Fintech-based lending

After the dawn of Fintech companies, the process of lending has successfully entered into the next level. Nowadays borrowers don’t contact banks or credit unions for availing any lending-based services. Most of the Fintech lending companies provide services directly to consumers who request loans online. Fintech lenders measure the credit worthiness of borrowers very quickly with the support of automation and process the procedures of lending immediately. Hence, there are unlimited business opportunities for disruptors who are ready to focus on providing specialized sector-based lending services.

The Rise of Fintech and Personal Finance

The rise of Fintech market has transformed the entire structure of personal finance. Some years ago, people met financial advisors at banks if they require any financial advice. At present, Fintech apps have mushroomed here and there and offer financial advice for budgeting anywhere at any time. Fintech companies who want to enhance the world of personal finance can develop niche apps that will provide advice on personal finance for a wide range of professionals.

Opportunities in Equity Financing

Fintech service sectors have also entered into the world of equity financing. When it comes to macroeconomics, Fintech companies support all the sectors to raise money providing fast and reliable approaches. With simplified fundraising process, investors carry out every process online without delay. So Fintech disruptors can provide equity financing services based on the type of business sector.

Fintech-centric Payments

Fintech-centric payment is one of the fastest growing categories in financial technology markets. Fintech companies offer payment services for senders and receivers so that they don’t rely on banks. Since banks charge excessive fees for simple payments, Fintech companies help consumers send money cost effectively and quickly. To generate business opportunities in this category, both investors and entrepreneurs should discover the types of consumers, who largely depend on payment services, and provide services based on a type of consumer.


Fintech or Insurtech companies have gradually occupying the insurance market. The rise of Fintech has totally disrupted the insurance industry. Because of rapidly growing situation and aggressive claim by consumers, several insurance companies are partnering with Fintech companies that offer solutions for quicker transactions. This category is also one of the best options for Fintech disruptors who want to transform the world of insurance with sector-based insurance services.

Apart from the above existing types of services, Fintech can open the doors for new disruptors in finance business process and public finance for emerging markets.


Finance business process

A finance business process, a chronological set of tasks that deals with various data-based procedures, includes different types of processes on a daily, weekly, monthly, quarterly and annual basis as follows.

  • Accounts payable
  • Accounts receivable
  • Asset management
  • Billing and credit
  • Budgeting
  • Capital expenditure
  • Employee reimbursements
  • Expense management
  • Inventory management
  • Payroll system
  • Procurement management
  • Retail and wholesale management
  • Safeguarding assets
  • Taxation
  • Travel management
  • Treasury management
  • Working capital management

Established Fintech companies or start-ups can create micro opportunities for providing services based on each process of finance business process. In macro economics, Fintech service providers can create opportunities for providing services appropriate to the management of finance business process of a particular sector.  In every sector, as start-ups keep evolving, there will be new opportunities forever.

Public finance

Public Finance deals with government financial activities that manage government revenue, expenses, and debt.  Major aspects of Public Finance encompass:

Public Revenue

Tax Revenue encompasses corporate tax, excise duty, goods and services tax, income tax, taxes levied on imports and exports. Non-tax revenue encompasses surplus of public sector undertakings, income from fees, capital receipts, grants, fines, and central bank revenue.

Public Expenditure

Components of public expenditure include defence activities, provision of social security, economic development, healthcare and medical research, infrastructure development, and maintenance of the government.

Public Debt

Major public debts include:

  • Compulsory and voluntary debt
  • Funded and unfunded debt
  • Internal and external debt
  • Productive and unproductive debt
  • Redeemable and irredeemable debts
  • Short-term, medium-term and long-term loans

Established Fintech companies or start-ups can keep eye on creating micro opportunities for providing services based on each public finance process such as revenue, expenses, and debt. In macro economics, Fintech service providers can create opportunities for providing services appropriate to the public finance management of a particular country.



Financial technology companies provide a broad landscape of business services such as financial management, personal financial control, business receipt solutions, digital bank account, credit card and machine, payments, debt negotiation, loans and investments, and insurtech. Some of the Fintech companies include:

  • Alternative lending marketplaces: LendingClub, Prosper, and OnDeck
  • Blockchain technology: LeewayHertz and Consensys
  • Cryptocurrencies and digital cash: BitGo and Bitcoin
  • Financial cybersecurity companies: EverCompliant, Forter, and CrowdStrike
  • Insurtech companies: Lemonade, Oscar Health, and ZhongAn
  • Money transfer and remittances: PayPal, TransferWise, and Venmo
  • Mortgage lending: Better Mortgage and LendingHome
  • Neobanks: N26, Chime,and Monzo
  • Online business loan providers: Kabbage and Lendio
  • Robo investment advisors: Wealthfront and Betterment
  • Stock trading apps: TD Ameritrade, Robinhood, and Schwab

The technological revolution, especially cloud computing, has digitalized business functions across all types of industries. In the same manner, Fintech, one of the modern service sectors, has transformed financial and banking sectors and made financial procedures customer-friendly and corporate-friendly. Since it supports both consumers and companies to save time and efforts by offering fast-paced solutions, it will keep bringing business opportunities forever.

Recent Trends in Foreign Direct Investments in India

India is the second-most populous country in the world with a population estimation of 1,380,004,385 people in the year 2020, which is about 17.7% of the total population in the world. When the pandemic hit the country, being very densely populated, it had no other option but to go through a strict lockdown to control the spread of the virus. It was the world’s largest lockdown & withstood several phases. The consequence was that it brutally affected the economy of the nation.

To recover its economy the country took several bold steps & came up with “Atmanirbhar Bharat Abhyaan” which literally translates to the Self-Reliant India movement. This campaign targets to convert the crisis caused by the deadly pandemic into an opportunity. If the country becomes self-reliant, by boosting the local business & local production of the goods & services while lessening the dependency on other countries, it would ultimately improve its economy. It is high time that India stops depending too much on other countries for its goods & services necessities. The goal behind this ‘pursuit of self-reliance’ is to develop the nation to be a significant part of the global economy.

According to the Indian government making India self-reliant does not involve restricting the FDI, at all. On the contrary, by enhancing the domestic manufacturing capacity, the country would be not only self-sufficient but also build its export capacity & stable position in the global economic map. So, India appreciates & welcomes foreign investors in many sectors with open arms.

To explore the business opportunities in India, JOIN OUR VIDEOCONFERENCE NOW.

Currently for India, improved FDI inflow is highly indispensable as it needs huge investments to revamp & boost the growth of its numerous sectors. FDI being very crucial for the growth of the Indian economy, the government of India came up with several reforms in its FDI policy to attract foreign investors.

The Department for Promotion of Industry and Internal Trade, Ministry of Commerce, Industry, Government of India presented ‘Consolidated FDI Policy’ which is effective from October 15, 2020. As per this policy, any non-resident entity is eligible for investing in any of the FDI permitted sectors in India if in acquiescence to the FDI policy. However, any investor or beneficial owner or entity belonging to the land bordering countries of India can invest in India only by the government route. In other words, they need permission from RBI or the Government of India before investing in India. The list of these countries includes China, Pakistan, Nepal, Myanmar, Bhutan, Afghanistan & Bangladesh. Out of these nations, mainly any citizen or entity of Pakistan cannot invest in defence, space, atomic energy in addition to the FDI prohibited sectors of India. This regulation is to check any opportunistic takeovers/acquisitions of Indian companies by its neighbouring nations.

The ‘Consolidated FDI Policy’ also lists out the prohibited sectors for FDI, which means no foreign investors can invest in the below-listed sectors of India.

  • Lottery sector (includes both government & private lottery and also online lotteries, etc)
  • Gambling & Betting Sector
    (Every type of Foreign technology collaboration in the Lottery Business, Gambling & Betting sector such as licensing for franchise, trademark, brand name, management contract is as well prohibited in India)
  • Chit Funds
  • Trading in Transferable Development Rights (TDR)
  • Manufacturing Cigars, cheroots, cigarillos, cigarettes, Tobacco, or tobacco substitute goods
  • Nidhi Company (A kind of Non-Banking Financial Company)
  • Activities/sectors that not open to private sector investment such as Atomic Energy, Railway operations, etc.
  • Real Estate Business or Construction of Farm Houses
    (Real Estate Business does not involve the development of townships, construction of residential /commercial premises, roads or bridges, and Real Estate Investment Trusts (REITs) registered & regulated under the SEBI (REITs) Regulations 2014.)

The policy further lists out the permitted sectors.

(Note: FDI in India is allowed through two routes:

  1. The Automatic Route – No need to take approval from the Reserve Bank of India (RBI) or the government of India for investing in India
  2. The Government Route – Necessitates taking approval from the Reserve Bank of India (RBI) or the government of India before investing in India.)

As the Government of India opens up its diverse sectors for FDI & eases regulations to attract foreign investors, it is obviously creating huge promising opportunities for the foreign investors. Apart from that, India has a potent market size & its consumer market is anticipated to grow four times by the year 2025. Cheap human resource availability, abundant resources & suitable geographical settings are also a few reasons that grab the interest of foreign investors in India.

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Achieving PROSPERITY with DHUNICORN Public Companies Prosperity Boost

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Component 1 – Growth, Public Companies Business Opportunities  
Has five powerful resources to help the public listed companies connect with other companies internationally: 

  • for business breakthrough & growth
  • for acquiring strategic business partnerships and new ventures
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Helps business development by improving sales via its global B2B portals, sales leads referral services, sales and marketing team training, the portal to find strategic business partners around the world, and etc.


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Offers professionally developed robust online training courses and business courses by international world-class speakers. Our courses play a vital part in strengthening and elevating the knowledge, skills, values and abilities of the companies’ workforce, thereby help companies improve performance and business growth!


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Corporate officers experience a lot of challenges & issues in their business operations. This component helps them get business advice, solutions & consultations from a team of business experts, specialists, advisors, and consultants.


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Allows businesses to have an opportunity in becoming a member of one of the world’s most prestigious business clubs. It gives chance to connect, discuss, share knowledge, and build meaningful collaborations through a network of the world’s top business elites.


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IoT (Internet of Things) business opportunities

The Internet of Things has the potential to change the world, just as the internet did. Maybe even more so.” – Kevin Ashton

If any device can be connected to the internet & interconnected with other things or gadgets wirelessly, then the entire system is termed as IoT or Internet of Things. The things in this system can transmit and receive data with each other.

IoT enables smart work and smooth management of life. It aids in improved business process insights. It also helps in cutting down operational costs & downtime as well as enhances overall efficiency and productivity.

IoT is a profit promising arena for start-ups as well as existing companies.


Smart Home 

The smart home also known as home automation or domotics is the most popular application of IoT. It is all about controlling the electrical & electronic devices of the home either automatically or with a centralized device that has an easy-to-use interface or with a smartphone, tablet, or computer. It has a huge array of products such as:

  • Smart Lighting Solutions
  • Smart Home Security
  • Smart Sprinklers
  • Smart Pet Care
  • Smart Entertainment Devices
  • Smart Home Appliances

Smart homes are popularizing these days as they make life smooth, convenient, comfortable, and safe. It also helps in making efficient use of resources like energy & water.


Remote Work 

Ever since the coronavirus pandemic hit the world, companies could no longer carry their office work in their traditional office settings. Many companies have proposed to execute ‘work-from-home’ post-pandemic too, to cut down their overhead costs. Applying IoT for a smooth remote work process helps the employees to do their work without being physically present in the office. It also allows the management to monitor the performance of employees no matter where they are. With the revolution of remote work, there is a huge scope of IoT business in this arena.


Remote Healthcare

There is a huge demand for remote healthcare, especially at the times of pandemic, when there is a problem of shortages of beds in the hospitals, almost in every country around the world. With IoT, remote patient monitoring is feasible. With the aid of cloud-connected IoT devices, healthcare professionals can track the real-time data of the patients, based on which they can diagnose them precisely & give them the right healthcare in a virtual way.


Elderly care

IoT solution is a blessing for senior citizens, as it helps them to be safe & independent. IoT-based wearables have an accelerometer in them to automatically detect falls, with a provision to contact emergency help. These wearables are waterproof that can be worn to the bathroom where the majority of accidental falls tend to happen. IoT devices help the caretakers of the senior citizens to remotely monitor blood pressure, blood sugar levels & pulse rates & ensure that they take their medications as prescribed without fail. IoT-based devices help the elderly who can not move around the house to control switches, A.C., thermostat, door locks, etc. just at the place where they are. With an increasing number of senior citizens living on their own, there is an enormous opportunity for IoT business for elderly care.


Manufacturing Industries 

IoT is applied in the manufacturing industries to enhance the speed of the workflow while maintaining its quality thus productivity of the workers is improved. It helps in cost-cutting as well. IoT is also applied to keep track of the quality of the products produced. This supports appropriate modification of the manufacturing process for optimal output & eliminates any chances of failure. This is particularly helpful for the industries that can not take any chance in their product quality such as food industries & pharmaceutical industries.

IoT assists in predictive maintenance or determining machinery will break-down before it does. This helps in cutting down the operational expenses significantly.



IoT solutions in the Agricultural industry is specifically helpful to get high yields and profits. IoT-based smart farming solutions have sensors that keep track of the factors that impact the crop yield such as light, humidity, temperature, soil moisture, etc. Thus farmers can monitor the condition of the growing crops remotely. Also, these IoT based devices employ an automatic irrigation system.

Ground-based and aerial-based drones help in-field analysis, plantation of crops, evaluation of crop health, irrigation, spraying process of fertilizer & pesticides, etc. IoT in Agriculture is massively evolving & has an excellent prospect for business.


Hospitality Industry

IoT solution in the hospitality industry cuts down costs & enhances the guest experience. Hotel rooms that have smart lights, smart thermostats, smart A.C. just as smart homes do, make a very convenient & comfortable stay for the guests, particularly when these features can be controlled by their mobile phones. With the use of IoT, hotels can send guests, digital key cards to their mobile phones. Apart from that hotels can offer their guests, IoT-enabled voice-controlled room assistant, for requesting room service, booking a table at the hotel’s restaurant, simply by speaking to the device.


Energy Industry

In the energy industry, IoT is applied to keep an eye on the energy generating equipment, to improve its functioning, competence as well as to maintain it smoothly. Applying IoT for these applications make it easier than the manual method apart from reducing the downtime & enhancing the operation efficiency. IoT solutions in the energy generation unit, prevent possible operational risks by sensing & notifying any damage or leakage in the plant. Thus, helps to keep both the powerplant and the people safe.

IoT business is all about delivering innovative value to its customers by offering round the clock connectivity to the customers with IoT solutions. IoT, by revolutionizing all the sectors of life today, brings in numerous profitable business opportunities in the coming times.


New Materials – The Open Door to Lucrative Business

To raise new questions, new possibilities, to regard old problems from a new angle, requires creative imagination and marks real advance in science.” – Albert Einstein

New materials, innovated and developed by researchers, exhibit distinctive properties and so can be used in many leading-edge applications. Thus, the innovation of new materials positively impacts the development of many industries and businesses.

Let’s discuss some interesting new materials and the huge opportunities they create for making a profitable business.



This nanomaterial is an allotrope of carbon and is the strongest & thinnest material in the world. Some distinctive properties of graphene make it ideal for versatile applications in diverse industries.

Biomedical Industry

Advanced developments in the biomedical industry by using graphene creates a room for profitable business possibilities.

  • Drug Delivery

Graphene, due to its structural features like a high surface-to-volume ratio and solubility, serves as an excellent drug carrier, specifically ideal for the treatment of cancer.

  • Biosensor

Graphene has high sensitivity and exceptional electrochemical & optical properties due to which it can precisely detect biomolecules. Graphene-based electrochemical biosensors have a huge scope in the biomedical industry.

Tissue Engineering Owing to its mechanical strength & stiffness, biocompatibility, and extraordinary electrical conductivity, graphene is highly suitable for tissue engineering applications

  • Medical Devices

Graphene is used to create an antibacterial surface on medical devices and thus prevent infections that are caused at the time of healthcare procedures.

Electronics Industry

The electronics industry anticipates a huge scope for development and profit using graphene.

  • Wearable technology

Graphene has more flexibility & stretchability than rubber. Also, it is the thinnest material possessing high conductivity property. Hence this material has an excellent prospect in the production of thin & flexible, high-performing wearables.

  • Transistors

The unique physical properties of graphene can aid in making the smaller size transistors with enhanced performance in the circuits. This also gives a scope for the production of next-generation miniaturized devices.

  • Semiconductors

Graphene being the thinnest material with excellent electrical conductivity can be used to produce semiconductors to miniaturize the size of the electronic gadgets and create super-fast chips than the existing ones.

Sports Good Industry

  • Sports Gear

Graphene can endure high impact at high speed while being very lightweight, flexible as well as durable. Hence sports gear manufacturing industries apply this material for the production of sports goods like tennis racquets, skis, etc.

  • Sportswear

Graphene being super thin & ultra-lightweight is preferred in making sportswear, as it helps with easy body movement & keeping the right body posture for the sportsperson. Apart from that graphene being the strongest material can well-endure the physical wear during sports activity.


Self-Healing Materials 

Self-Healing Materials are synthesized such that they can repair & restore any physical damages in them on their own with no need for human interference. 

Textile Industry

Fabrics with self-healing coating react to heat & friction and self-repair any damages on them. They are also highly stretchable and extremely durable. Self-healing fabrics can create a huge demand in the military, medical & industrial sectors.

Construction Industry

Self-healing materials have a massive demand in the construction business.

  • Road Construction

Self-healing Asphalt if used in road constructions can self-repair the potholes, cracks on the roads. It can prevent accidents, cut down road repair & maintenance expenses, and reduce traffic problems during road maintenance work.

  • Building construction

Self-healing concrete when used in construction, can repair cracks without the need for construction workers, for years and years and thus improve the life span of the building.

Electronics Industry

  • Self-healing circuits

A circuit with self-healing components in a smartphone, computer, laptop, tablet, etc, due to its self-healing property, continues to function fully even when it breaks. This improves the functionality & durability of the devices.

  • Self-healing smartphones

Self-healing smartphones can fix any scratches and cracks on them by themselves. They would generate a huge demand in the market creating scope for a highly profitable business.

Automotive & Aircraft Industry 

There is a growing demand for self-healing-based products in the automotive and aircraft industries.

  • Self-healing paints

Self-healing paints if used to coat automobiles, can fix the scratches & scuff marks by their self-healing characteristics utilizing the natural heat source of sunlight. This keeps the vehicle’s body well-maintained like new, for a very long time.

  • Self-healing composites

Certain defects like cracks can occur on the structures of aircraft that are hard to detect & repair, failing its different parts. By using self-healing composites while manufacturing an aircraft, not only its lifespan improves but also its maintenance cost can be cut down considerably.


Liquid Glass

Liquid glass, a nanotechnology innovation, which when sprayed on a surface makes it moisture, heat, acid, UV, dirt, and bacteria resistant. Different companies see this material as highly profitable due to their practical applications in their respective industries.

Textile Industry

Liquid glass coating on fabric makes it greaseproof, waterproof as well as stains, dirt, abrasion & UV proof without changing the color, feel, and breathability of the material. It has wide applications like coating bags, apparel, footwear, etc. to make them easy to maintain & last durably.

Electronics Industry

Liquid glass coating on the screens & surface of devices like mobile phones, computers, laptops, tablets, camera lenses, drones, etc. makes them waterproof, scratch & abrasion proof without affecting the screen resolution or clarity. It is easy to use and can protect the device for a very good amount of time.

Healthcare Industry

Creating antimicrobial surface is the need of the healthcare industry today. Liquid glass coating on a surface makes it self-disinfecting because of its antimicrobial property. It prevents mold & dust mites and also facilitates easy cleaning of the surface. It can be used to coat medical devices & instruments, walls & floors of the hospital rooms and clothing, etc.



Aerogel is an artificially made new material, obtained from a gel by substituting its liquid part with gas while retaining its gel structure. It is ultralight, porous, and has very low density.

Petrochemical Industries

This new material has exceptional insulation for very high temperatures. And so, it is applied in the industries like refineries, petrochemical, and gas processing plants for insulation purposes.

Paint Manufacturing Industries

Paint manufacturers use aerogel as additives in their formulation to fortify their paint with the thermal insulating property. This serves as an energy-saving solution in the buildings of very hot climatic regions. It also makes the paint water repellant preventing any weather damage to the building while retaining its pleasant appearance.


Silicon X

Silicon X is a new material created by mixing silicone and graphite in a certain ratio.

Batteries made with silicon X have almost 500% more capacity than the regular ones. Such batteries eliminate the discomfort of frequent dying of batteries in electronic devices. There is an enormous possibility of transforming the electronic device and gadgets industry by making use of this new material.

The Post-Pandemic World: Silver Linings for Business

“Out of Adversity Comes Opportunity.”Benjamin Franklin

At the beginning of the year 2020, no one had the faintest idea of the paradigm shift it would bring in the business world. On one end the pandemic crashed in-person businesses but on the other end, it opened a world of opportunities. One of the most dramatic changes caused by the pandemic is the acceleration of digital transformation across all sectors. As consumers massively adapt to the pandemic life by adopting the online platforms for their entertainment, shopping, education, health & fitness, there unravelled a gamut of business opportunities.

The year 2020 started without any warnings of what will take effect in the Business World. It had a massive impact wherein a lot of business closed, retrenched and has been struggling up until today but on a slightly brighter note, it opened a world of new opportunities and possibilities amidst all of the challenges the humanity has faced. One of the most dramatic changes caused by the pandemic is the acceleration of digital transformation across all sectors. As the consumers massively adapt to the “New Normal”, several online platforms dominated to consistently sustain our lifestyle such as entertainment, shopping, education, health & fitness and an unravelled a gamut of business opportunities.



OTT is an acronym for ‘Over-the-top’. It means television or film content is delivered over the internet bypassing the necessity of traditional cable tv or satellite tv subscription services. Here the term ‘Over-the-top’ signifies the delivery of the content as per the choice of the customer over the top of the currently used internet services.

In recent years OTT gained huge popularity due to its wide variety of content, that can be personalized. It offers a video-on-demand service. Above all, it can be accessed from any device at any place & at any time.

The Pandemic accelerated the already booming OTT industry across the world. Lockdown, social distancing, and home quarantine caused by the pandemic left people no choice but to get stuck indoors with a limited options of entertainment. Also, transitioning from traditional TV to OTT did a very smooth process.

The catalyst factors that led to this shift include:

  • Increase in broadband penetration and 5G network during the pandemic due to necessities created by remote work, online education & online shopping, etc.
  • Increasing smartphone users around the world. 62 % of the global population, which means around 4.78 billion people are mobile users, out of which 3.8 billion are smartphone users.

As per a global market research report, the value of the OTT market was 101.42 billion in 2020 and may reach up 223.07 billion by 2026. This market is anticipated to grow at a CAGR of 13.87% from 2021 to 2026.

This means that OTT will prove to be a highly profit-generating business opportunity.



E-Learning or electronic learning is a form of training via electronic devices connected to the internet. 

E-learning is chosen over traditional brick-and-mortar learning for its aspects like the convenience of studying at anyplace & anytime at one’s own pace, access to extensive & updated resources, affordability, scalability and, a wide range of specialization, etc. These benefits are the reason why e-learning is gaining huge popularity not only among academic students but also with the employees who want to enhance their occupational skills, update their know-how in their work field, and advance in their career.

E-Learning has been way advance over the traditional and conventional brick-and-mortar learning for the advantages it offers such as the convenience of studying anytime and anywhere at everyone’s comfort, affordability, scalability and a wide range of specialization. These benefits are the reason why e-learning has gained huge popularity not only among academic students but also with the employees who want to enhance their occupational skills, update their know-how in their work field, and advance in their career.

Pandemic fastened the growth of the E-learning industry due to its safety and less risk factor. Schools, offices, shops took advantage of the E-learning industry for the sustainability of its customers and business owners. The global e-learning market is anticipated to grow up to $336.98 billion by the year 2026 with a CAGR of 9.1% from the year 2018 to 2026.

The e-learning industry has gained huge momentum because of the pandemic which secures its profitable future.



AI or Artificial intelligence is the most recent form of technology that makes these man-made genius machines do those tasks that can be carried out only by human intelligence.

AI played an enormous role in the medical field all through the pandemic by offering an early warning, precise prediction of the infection rate, global real-time disease monitoring, quick decision-making in identifying the right treatment, drug discovery, etc. The covid-19 pandemic accelerated the implementation of workplace automation. AI helped several businesses function when there was high workforce absenteeism & social distancing due to the fear of contracting coronavirus.

With more & more industries and businesses embracing AI for their work, the AI industry is likely to flourish in the coming times.

The world-wide AI software market is expected to go through rapid growth, about 126 billion USD by the year 2025.

AI has wide applications in diverse fields like healthcare, fitness, travel & tourism, entertainment, education, manufacturing, e-commerce & retail, etc, thus offers a gamut of business opportunities.



Fitness apps or mobile applications are designed and developed for helping the user achieve their fitness goals. These apps help with setting fitness goals, keeping track of calorie intake, workout ideas & guidance, tracking progress, etc.

Pandemic affected the fitness industry immensely. Due to fear of coronavirus disease and social distancing gyms, sports, and fitness centers were closed. This resulted in more and more people seeking an indoor alternative to their fitness routine with mobile fitness apps. During the first quarter of 2020, there was a 42.88 % increase in health and fitness app installation.

AI-based fitness apps offer personalized training & guidance while monitoring the accuracy & pace of the exercise. These apps are effective, and also offer the convenience of doing workouts from any place at any time. During the post-pandemic times, fitness app will rescue people who want to be fit but have hectic schedules & time shortages.

This market valued about USD 4.4 billion in the year 2020 and is anticipated to grow at a CAGR of 21.6% from 2021 to 2028.



E-commerce or Electronic commerce involves buying or selling goods & services via the internet.

The shutdowns and travel ban in most parts of the world made people seek and make use online media for their shopping. As per IBM’s U.S. Retail Index, the pandemic fast-tracked the shift from retail to e-commerce by about 5 years. The other factor for this huge growth is the increase in internet penetration during the pandemic.

The worldwide e-commerce market is predicted to grow at a CAGR of 14.7% from the year 2020 to 2027.

E-commerce offers a wide variety of scope to do business such as home products, online foods, and groceries, clothing and apparel, healthcare products, educational products, etc. Although E-commerce is a profitable business in the coming times, it demands the implementation of innovative ideas to be successful. E-commerce has sustained everyone’s lifestyle amidst the pandemic thus making businesses even more profitable since people slowly get used to not going out.



It is a system of keeping digital records of data secured, transparent, and decentralized so that it cannot be changed, falsified, or hacked.

By the use of Blockchain, information is collected and grouped in blocks.

Here information is collected and grouped in blocks. (By the use of Blockchain, information is collected and grouped in blocks.) When the storage capacities of these blocks are full, they are chained on the earlier filled block, thus a chain of blocks is formed which is identified as a blockchain.

It offers limitless possibilities & solutions to diverse industries thus has generated a lot of interest over the past years. Due to the pandemic, companies are operating from home while being accessible to their customers. But they are facing many challenges with their digital operations. Blockchain technology is immensely helpful in easing the difficulties of operational method changes caused by the pandemic. Thus, the pandemic has surged Blockchain technology applications.

The worldwide market size of this industry is anticipated to grow from US dollars 3.0 billion in 2020 to US dollars 39.7 billion by the year 2025 at a CAGR of 67.3%.

Blockchain technology offers immensely profitable business opportunities in a wide variety of fields like Banking, Healthcare, IoT, Insurance, Electoral Voting, Online Advertising, Cloud Storage, Stock Trading, Real Estate, etc.



The chatbot is the latest trend of any Industry that needs interaction with customers for its operations and marketing.  Chatbots are virtual assistants that simulate real customer interaction via apps and websites. This is most importantly cost-cutting and profit-generating opportunity for wide sectors of Industry like retail, e-commerce, banks, healthcare, hospitality and tourism, online groceries, at-home services, food delivery service, and many more. Unlike a real human, a chatbot offers 24/7 customer support, creates lead generation, helps with marketing and selling of products, etc. Near 47% of Consumers across the world prefer chatbots for purchasing products.

The value of the global chatbot market can grow up to USD 1.25 billion by the year 2025 at a CAGR of  24.3 % which proves that this business has high profitability in the future.



Digital marketing has everything to do with marketing products or services on the electronic platform – which includes both online and offline media. The 9 major forms of digital marketing include:

  1. TV, Radio, Telephone & E-billboard
  2. Content Marketing
  3. Social Media Marketing
  4. Mobile Marketing
  5. Pay Per Click
  6. Affiliate Marketing
  7. Search Engine Marketing
  8. Viral Marketing
  9. Email Marketing

The pandemic has positively surged this industry. The worldwide digital marketing market is worth about US dollars 305 billion this year. (Upon my research, amid the COVID-19 crisis, the global market for Digital Advertising & Marketing estimated US$322.5 Billion in the year 2020 source : prnewswire.com)

This industry is anticipated to grow at a CAGR of 17.6% in the duration of 2021-2026.

This year, the digital advertising segment is anticipated to have a market value of 398,762 million USD. The largest segment of digital marketing is search advertising which is expected to have a market value of USD 171,641m in the current year. Digital marketing is undoubtedly the most profit promising industry in the coming years.



IoT or the Internet of Things has a wireless system of a device that has an internet connection as well as interconnection with other devices to transmit & receive data with each other.

The pandemic played a huge role in speeding up the application of IoT in business operations. As pandemic led to self-isolation globally, the companies had to look for ingenious solutions to keep their business running in the life-threatening times. As a result, companies took the support of IoT for their remote working operations.

Due to the pandemic, the international market of IoT is anticipated to grow from the current value of US dollars 150 billion to 243 billion at a CAGR of 13.7%.

The key benefits of IoT include cost reduction, business transparency, remote operations, automation of processes and is particularly getting popular in the Healthcare, Manufacturing Industries, and Retail industries.



Web designing involves the creation of the layout and visual features of a website whereas Web development is about developing the functionality of a website.

With the growth of different technology web designing and development has gone through the metamorphosis from the everyday website to a website with highly interactive features, responsive web elements, voice user interface, etc.

As the world becomes more dependent on Digital, a website plays a big part and says a lot in terms of the business’ elementWithout a website, any business will face challenges in terms of visibility, brand awareness and profitabilityThis was the scenario long before the pandemic. With the restrictions caused by the pandemic, the brick-and-mortar business is left with no other option than to move online. With this being said the scope for the web designing & development industry is growing at a faster rate.

The latest research mentions that this industry will grow from US dollars 131 billion to 295 billion from the year 2020 to 2025.

Surely the pandemic won’t be there for a lifetime but the ‘New Normal’ it has created during and even on the post-COVID19 era could be permanent. There is “no going back.”  Companies that understand and who are well-adapted to this fact are sure to find opportunities for high profitability, sustainability and growth. Thus there is such thing as Post-Pandemic : Silver Linings for Business.

Strategies to Discover Hot Investment Opportunities in Future Unicorns

If you are going to be in business, you must learn about money: how it works, how it flows, and how to put it to work for you.” ― Idowu Koyenikan

Investment is the best course of action if you wish to make your money work for you. Investments allow an investor not only to grow wealth but also generate an additional income. Hunting for right investment opportunities is an ever-growing phenomenon all over the world. For investors, identifying a successful investment is just like an enigma.

Recently, unicorns have emerged as a potential means for investors. To discover future unicorns for investing is no cakewalk since it needs an effort with lots of foresights. According to CB INSIGHTS, there are more than 400 unicorns in the world. Every unicorn is somehow revolutionary as novelty in business is a proven method to create a dynamic result. The next unicorn may not be a splashy consumer brand but it should be a product or a service which will help others get things done.

Why are Unicorns Successful?

  • It provides a simple solution to complicated problems.
  • A product or service from a unicorn makes consumers more engaging.
  • Tech unicorns become a digital place where users can easily interact.
  • Unicorns have a strong and more viable value proposition.
  • It has a long vision with high-tech services and products.
  • Unicorns make the world more productive.
  • Future unicorns may become a solution for economical recession.
  • Investors keep looking for future unicorns.
  • With a unicorn app, users can get multiple services in one platform.
  • It may later become a decacorn or even a hectocorn.

Future-centric components

Successful start-ups spread their wings with three future-centric components; the first in the industry, world-shattering innovation and customer-friendly. Investors should keep an eye on investing their time to find out start-ups that emerge with these three elements.

The First in the Industry

Most of the start-ups are technology visionaries and trendsetters. They emerge as the first service provider or product introducer in their industry to change the way people do things. Gradually, these start-ups become a unicorn that is a must for the society.

World-shattering Innovation

Innovative elements convert start-ups into unicorns to bring a disruption in the domain they belong to. For example, some online delivery services changed the way consumers commuted. To stay ahead of competitors, they prepare to keep innovating their services and products.


Since unicorns are B2C companies, their simple goal is to provide user-friendly products or services.  They focus on day to day life with the support of innovative disruption. Moreover, providing affordable service or product is another key highlight of unicorns.

Sectors of Future Unicorns

Unicorns keep evolving in various sectors. Investors should adopt result-driven strategies to discover thriving start-ups that will become successful unicorns in future. Let’s find out some of the most important sectors that will present more unicorns in the future.

Financial Services

Fintech service companies provide timely and fast financial services that range a wide-ranging impact individually and commercially.

Consumer-friendly technology

As more and more customers interact on digital devices, Fintech services are based on consumer-friendly that develops consumer engagement and building trust.

Digital payments

Digital payments create a convenient and speedy service for those who depend on reliable and quicker payment services.

One-stop services

Many Fintech brands offer multiple services across one-stop app. Users from all walks of lives can immediately use these services for various reasons.

Region-based services

As Fintech service providers offer region-based flexible options for consumers, Fintech services occupy every region all over the world.


Evidently, hardware unicorns dominate in future. The new wave comes from various sectors. Some of them are:

  • Artificial Intelligence companies that use hardware like  Mobvoi and Anki
  • Production companies that manufacture 3D printers with high resolution and advanced materials
  • Advanced robotics start-ups such as  UBTech, Rethink Robotics, and Roobo

Many of these start-ups would achieve unicorn status sooner or later.


The upcoming healthcare unicorn will definitely be one of the companies that are related to seven healthcare sections.

Seven Healthcare Unicorns

  • Big Data & Analytics
  • Genomics
  • Imaging & Diagnostics
  • Insurance & Drug Pricing
  • Telehealth
  • Therapeutics
  • Wearables & Devices


Software start-ups mushroom here and there. Discovering the potential start-ups that is capable to turn to unicorns is a really challenging. Here are some of the important elements to identify promising future software unicorns.

  • Adaptable to face new challenges in underlying market
  • Highly innovative infrastructure
  • Rapidly emerging and growing
  • A clear long vision
  • Providing services on multiple domains

Cloud computing

Based on cloud computing, unicorns will mushroom all over the world since cloud-centric companies can handle future challenges with integrated infrastructure. Here are some of the services that rely on cloud computing.

  • Cloud infrastructure supports variable workloads.
  • There are three types of storage options – public, private and hybrid.
  • Cloud-based applications and data can be accessible from anywhere in the world.
  • Hardware failures do not affect data storage on account of networked backups.
  • Users can collaborate from widespread locations.

Sustainable products

Keep in mind that sustainable products will protect our posterity. With recycled products, cleaning materials, solar panels, cloth napkins, cotton shopping bags, eco-friendly chair, biodegradable pots, reusable bulk food bags, eco-friendly-computer accessories and clothes made from recycled fabric, future unicorns will evolve to save the planet.

Industrial robotics

Industrial robotics-centric companies are emerging start-ups and have the capacity to join the club of unicorn. Delivery robots, surgery robots, service robots, multipurpose robotic platforms and material handling robots can change the world completely with multi-dimensional digital platforms. Investors can focus on these start-ups based on industrial robotics to be part of robots-centred world and digital platform-friendly lifestyle.


Blockchain technology has established a new dimension of digital world. Start-ups that rely on this technology bring a new world of possibilities with disruptive opportunities. If investors are ready to be one of the best players in the sectors related to block technology, unicorns based on this technology will evolve to hit the future market.

Space technology

After the era of Elon Musk, space-related start-ups have become one of the best options of investors today. In the future, there will be huge business opportunities in space technology as it is a niche industry which can create potential products and services for forthcoming centuries. Space-centric unicorns will be the choices of investors since people from all over the world are interested to enjoy space-related lifestyle.

Compelling data to monitor

With the team of creative employees and the pool of tools, sources and data, companies do some innovative things to make our life magical. During this pandemic, these companies are redesigning consumer trends, reshaping company infrastructure and redefining business models. Hence, an investor comes across several inevitable factors to keep in mind.

Understanding the infrastructure of company, identifying competitive advantages, and monitoring financial performance are crucial factors that investors, especially those who wish to invest in future unicorns, should focus on before investment.

To get projected revenue and growth, investors should observe these elements for finding out the best start-up to fund. And also, investors need to refer statistics for forecasting growth for the next five years or a decade. When it comes to monitoring data, some of the statistics and general data to examine are: Year established, founders, total funding, current valuation, headquarters, branches, revenues, board of directors, the latest company news and domination in digital world.

Understanding the infrastructure of company

Analyzing and understanding the infrastructure of a company is paramount since many start-ups lack of good infrastructure. The infrastructure of a company includes every fixed asset such as the building, machinery, equipment and tools, and all the employees and a management team. Investors should ensure whether the start-ups are with all fixed assets, skilled employees and an efficient management team.

Identifying competitive advantages

Savvy investors should meticulously analyse a start-up’s key competitive advantages to conclude whether it is a future unicorn.

Key competitive advantages

  • Future-based business concept
  • Financial and technological wealth to face any new competitor
  • Customer retention techniques

Monitoring financial performance

Investors should be more careful and in monitoring the financial performance of a company since this is the time of pandemic. The financial performance of any company is based on four key features such as:

  • Financial ratios compared to competitors
  • Financial statements
  • Industry benchmarks
  • Market value


Before investing in future unicorns, three major aspects – Recognizing future-centric components, discovering successful sectors of future unicorns and monitoring data on particular start-ups – should be a must-have action for investors. Focusing on these factors helps investors understand the most active start-ups that will turn into unicorns in future. As start-ups sprout everywhere, investors keep puzzled to identify future unicorns that will make the world technologically enriched Utopia. In this case, deep understanding with meticulous statistics is the best way of identifying and adopting future unicorns for investing.

Opportunities in India’s Electric Vehicle Drive

“Electric vehicles are an essential strategy in the immediate term to reduce local emissions and help improve local air quality.” –  Kevin Emerson

An electric vehicle is a vehicle that is propelled by an electric motor instead of an internal combustion engine. As these vehicles use electricity rather than combustible fuel, they do not cause pollution, global warming, and depletion of natural resources.


The Scope for The Growth of EV Industry in India

The electric vehicle industry of any country can grow only by the factors like the high demand for energy-efficient commutation, the Government’s support with the electric charging infrastructure, favorable subsidies, tax reductions, etc.

India ranks as the world’s 4th largest automobile market & the 2nd largest two-wheeler market. And so, it is enormously dependent on oil imports. The rising price of petroleum products to run these vehicles has affected the consumers. EVs that need electricity to run will decrease the operating cost significantly.

The country is also experiencing an alarming level of pollution. It is high time to reduce Carbon emissions. It is estimated that EVs can cut down carbon emissions by 37%. Hence there is an incredible demand for environment-friendly Electric vehicles in India. These reasons are pushing the Indian Government to promote the adoption of Electric Vehicles.

The biggest hindrance to the adoption of EVs in India is its high cost. To resolve this issue, the government came up with the Fame policy (Faster Adoption and Manufacturing of Hybrid and EV) which focuses on giving monetary incentives to the EV consumers to balance the price difference between the EVs and ICE vehicles.

In 2019, the government of India promoted EV adoption, by announcing a custom duty exemption as well as a 12 to 5% Goods & service tax reduction for Electric vehicles. Further an additional income tax deduction of INR 1.5 lakhs was offered on the interest paid for the EV loan. This led to a 20 % increase in the sales of electric vehicles (excluding sales of e-rickshaws) in 2019-20 as compared to the previous year, as per the report of SMEV (Society of Manufacturers of Electric Vehicles).

The Government also brought in FAME II which offers a total incentive of INR 10,000 crores from 2020 to 2022.  The Other incentives include exemption from road tax & registration fees.

To further improve the adoption of EVs all over the nation, the MORTH – Ministry of Road Transport and Highway declared that all the states & union territories of the country can register as well as sell EVs devoid of pre-fitted batteries.

The Indian Government has set a target of 30% electric vehicles by the end of this decade. Not just that, the Indian Government also aims to be the next EV manufacturing hub for the world. This goal can be itemized as sales of 70% of commercial cars, 30% privately owned cars, 40% of public transport buses and 80% of two-wheelers & three-wheelers must be in the EV segment by 2030.

India, with the progression of these goals, could have an EV market of 206 billion USD & have a total sale of 102 million vehicles by the end of this decade. Also, with the realizing of this goal India must own a network of over 2.9 million public charging stations by 2030.

A report by ISEA (India Energy Storage Alliance) mentions that this market is anticipated to reach over 6.34 million units per annum by the year 2027. This report covers the market spectrum of Electric Vehicles, EV batteries as well as the electric charging infrastructure and is anticipated to grow with a CAGR of 44% in the period of 2020-2027. Hence, this is a profit-promising industry in India.

India’s Challenges & Plan related to its ‘Electric vehicle Industry’

There is a limitation of the availability of lithium in India. Lithium is an indispensable element for the production of lithium-ion batteries used in Electric Vehicles. Importing this element from other countries escalates the manufacturing cost of EVs, as the battery is the most important component of EVs and its cost covers 40% of the total vehicle cost.

To combat this issue India has set up its first-ever lithium refinery in its Gujarat State. The leading companies in India such as the TATA Group, the Adani Group have planned to establish their lithium battery manufacturing plant here. The effort to be self-reliant for lithium element has led to the discovery of 1600 tonnes reserves of lithium by The Department of Atomic Energy, Government of India, in its Karnataka state.

India is also putting a research effort to find lithium-ion battery alternative technology like sodium-ion batteries to ensure its aims related to its EV industry are achieved smoothly.

The other important aspect that must be addressed to develop this industry is the electric charging infrastructure. So, the Indian government has planned to set up one EV charging Station every 25 Km with its FAME II program. The country’s Department of Heavy Industries (DHI) summoned companies with EoI (expression of interest) to put up around 1500 EV charging stations on the expressways & highways all across the country. This effort was taken to resolve the EV consumer’s concern that EVs are not appropriate for long-distance traveling. The DHI also permitted 2,636 EV charging stations in 62 major cities of all the states & the union territories under the FAME II program to make sure that there is at least one EV charging station in every 3 square km area.

This year, A company named Hindustan Petroleum Corporation Limited along with Magenta initiated a new idea of “Charge Grid flare EV charger” for the first time in India. It is an energy-saving efficient LED street lamp integrated EV charger. It is built to suit Indian weather conditions with online & remote monitoring feature. The company sets a target of more than 1000 units of installation of these Charge Grid flares by the end of this year.


The Effect of Pandemic on The Indian EV Industry

According to SMEV, the EV industry was on track of progress despite the covid-19 pandemic. In the fiscal year 2020 electric vehicle sales included 97.43% which equals 1,52,000 Electric two-wheelers, 2.17% (3,400) electric cars and 0.38 % (600) buses

This will continue to improve further in the fiscal year 2021, due to the right move by the government as well as the industry. This industry has a high chance of escalating in the post-pandemic times as compared to the badly affected segment of IC vehicles. This is because there is a high probability of people switching over from the over-crowded public transit to EV two-wheelers as the expense for both remains the same.

With the booming of this innovative industry, there opens a myriad of business opportunities in this segment. This includes:

  • EV Manufacturing/selling
  • EV Spare Parts Manufacturing/selling
  • EV Charging Station
  • Solar charging station
  • Portable Charging Station
  • EV Charging Station Management
  • Home Charging Station Setup Service
  • Charging Station Setup Training Service
  • Electric car battery manufacturing
  • Battery swapping
  • Services to convert ICE vehicles into EVs
  • Last-mile connectivity solutions

With a country like India where there is already a high demand for the EV sector, there is surely a reserve of abundant profit promising opportunities to unearth.

Internet Businesses – Silver Linings in the Post-Pandemic World

“The Internet produces new business models and also reinvents traditional business models” – Marc Ostrofsky

The Covid-19 pandemic has forced people across the world to become internet users like never before in history. People have started spending more and more time online for working, buying essentials, entertainment, communication, education, news, and updates, etc. According to research, about 4.66 billion people, which means about 59.5% of the worldwide population, were found to be active internet users as of January 2021. With the downturn of the offline channel, businesses are left with no option but to move online for surviving and thriving.

Thus, we can say that the pandemic has revolutionized both: the behavior of the customers and the functioning of the businesses. And so, today internet is undoubtedly an avalanche of business opportunities.

Let’s discuss a few of them here.

Chatbot Business 
To run a successful business, it is important to stay on top of the latest trends in the industry.

Chatbots or AI-powered virtual assistant software simulate conversation via message apps, phones, websites, and mobile apps, etc. Today, they have become the essential requirement to the companies for 24/7 customer support, lead generation, scheduling interviews and to market and sell products, etc. About 47% of chatbot users prefer buying products using this medium.

Chatbots are much more efficient, error-free, cheaper, faster, and always available, unlike a human. Since one can rely on their pre-written commands and programs, they are widely preferred in the sectors of banking, real estate, retail, legal, healthcare as well as hospitality. It is expected that 90% of the interactions of the banks may be automated with chatbots by the year 2022.

The chatbot market across the world may reach up to USD 1.25 billion by 2025, with a CAGR of about 24.3 % which means that the chatbot business has a successful prospect in the coming times.

Box Subscription Business 
The subscription box is a strategy of marketing and product distribution that involves delivering a package of products and services directly to the customers periodically. As customers subscribe for the products/services for a certain period, this business generates a predictable revenue and there is no overstocking of inventory.

During the pandemic times, consumers mostly relied on box subscriptions for their entertainment, remote work tools, education, food products, health and wellbeing products, etc. due to the convenience it offers. With such changing trends the subscription business model is likely to grow in the post-pandemic period, unlike the one-time product purchase system.

Netflix is a classic example of the profitability of the box subscription business. The revenue of Netflix is completely influenced by its continuously expanding international subscription base that generated about USD 6.14 billion in the quarter of 2020.

Online Advertising Business 
Online or internet advertising is also known as digital advertising, is nothing but utilizing the internet as a medium for marketing and advertising to the consumers.  It is one of the most efficient and effective ways for businesses of all sizes to increase their reach, target new customers, and broaden their revenue streams. It incorporates different types of display advertising, SEM or search engine marketing, email marketing, social media marketing, etc.

With the transformation nudged by the pandemic, businesses are rushing to emphasize their online presence. This being said, there is no need to explain the importance of digital marketing and advertising in the changing times. To mention, the popular social media networks such as Facebook, Instagram, LinkedIn, Twitter, Pinterest, Youtube, Snapchat & TikTok cover almost all types of audiences that it can surely drive leads and sales for any type of business.

In the year 2021, ad spending in the online advertising market is estimated to go up to USD 398,762 million. The online advertising industry thus has an incredibly promising future.

Web Designing and Development Business
Web designing is about creating the layout and visual aspects of a website and Web development involves generating a functioning website utilizing the website design.

The demand for web designing and web development services has considerably grown in the pandemic times. With businesses embracing online channels, there is an inevitable need for new website design. Businesses already present online also seek effective redesigning of their websites with the latest features like highly interactive and responsive web elements, voice user interface, etc. as a competitive strategy during these trying times. Several small businesses that had to shut down their physical stores now solely rely on their websites to carry on their businesses.

Recent research says that the tech industry will have a market growth from USD 131 billion in 2020 to USD 295 billion by 2025.

With such dramatic transformations, the web designing and web development industry unquestionably will have a great opportunity for advancement.

Online Education Business
Online education or e-learning is preferred for its aspects like convenience, the flexibility of studying at one’s own pace, availability of wide resources, cost-effectiveness and, the broad gamut of specialization, etc. Learning via online medium is not just limited to students. Employees, also seek it to develop their occupational skills, for update themselves with the advanced systems related to their work to grow in their career.

Online education was rapidly advancing before the pandemic too but with the circumstances evoked by the pandemic, this industry is growing at an incredible rate. Schools, universities, and companies are functioning remotely and this heightened the preference for online learning.

With such a massive change, the future of education has permanently gained momentum towards non-traditional virtual learning systems, which promises the profitability and success of this business.

Research estimates that the global market of online education will grow up to USD 350 billion by 2025.

Affiliate Marketing Business 
Affiliate marketing involves promoting another company’s products and services and earning commissions from the sale of their merchandise.

Affiliate marketing is not dead as perceived by many business people across the world. During the pandemic, this industry has seen both upward and downward trends depending on the niche of products or services involved. Many affiliate marketers had to change their niche during the covid-19 pandemic, to survive the transformed market.

However, in the long run, the pandemic will turn out to be a boon in disguise for the affiliate marketing industry. In the post-pandemic world, affiliate marketers may view the cloud clearing-up scene and find that with the incredible number of businesses and consumers moving online, there are increased opportunities for growth in this industry. Not just that, there would be additional profit-yielding niches of the products and services, that either did not exist or were not much significant in the previous market.

For seeking growth and profits in any business, a thorough understanding of the contemporary trends and foresight of the prospects is inevitable. Flowing along with the current market trends is the most assured approach to seeking success in a business in any situation.


E-Commerce Business Opportunities

“E-Commerce isn’t the cherry on the cake, it’s the new cake” – Jean Paul Ago CEO L’Oreal

E-commerce or Electronic commerce refers to the buying or selling of goods & services through the medium of the internet.

The covid-19 pandemic caused shutdowns and travel bans across the world. This forced consumers to choose online mediums over retail for their shopping. And so, the pandemic has caused a dramatic peak in the e-commerce business. Recent data from IBM’s U.S. Retail Index says that the pandemic fast-tracked the switch from retail to e-commerce by almost five years. It is also very likely that this revolution would be permanent.

Let’s discuss some promising opportunities in the e-commerce industry.

Selling Handmade Items
Many people with artistic skills need an online marketplace to sell their unique handmade kinds of stuff such as clothing, jewelry, paintings, sculptures, toys, soaps also candles, etc. find among the people who have a great interest in such products. Anyone who has a talent for producing handmade goods has huge potential to profit. You just have to find your expertise and partners and make sure that your uniqueness is your own selling point in this competitive business. Hence an e-commerce platform that sells handmade goods is highly lucrative.

Etsy is one such successful online marketplace that connects buyers & sellers around the world with its delightfully unique collection of custom-made & handmade items.

Selling Education Courses/Services and Products
Online education platforms offer several advantages like a flexible schedule, comfortable learning environment, pacing options, career advancement, skills enhancement, cost-effectiveness, etc. as compared to the traditional education system. According to the latest market research, the global e-learning market will make approximately $325 billion by 2025, which is and this apparent through the Compound Annual Growth Rate (CAGR) of 7.5%. Thus, it can be concluded that e-learning systems are becoming more essential in the educational sector as they give the students the flexibility of learning at one’s own pace & comfortable environment which has a positive impact on how they absorb information, which is vital for academic success.

Online Grocery Store
Before the pandemic, buying groceries via online stores was mostly preferred only by the Millennials. The COVID-19 shut down in the year 2020 has caused a revolution in grocery shopping. As a safety measure, people started purchasing their essentials via online medium. This led to a boom in online grocery selling businesses. To keep up with the competition, the retail grocery stores also started online sales, either by creating their websites and apps or by utilizing the prevailing delivery services.

As per research conducted by Mercatus and Incisive, online grocery sales will make about $ 250 billion by the year 2025. This means that there is a huge opportunity in the online grocery industry in the coming years.

Online Furniture Renting 
Furniture renting is a growing popular trend among the millennials and Generation Z, as they prefer hassle-free maintenance & management of furniture while cutting down the huge initial capital cost. Professionals who keep moving to new places find renting furniture as a money & time-saving, easy option. Renting gives choices in the latest designs for fresh looks every season. Work from home culture in the pandemic times further boosted the furniture renting businesses as people prefer having a comfortable & efficient work setting at home. These transformations are most likely to stay and grow further in the future, making the furniture renting business a highly promising opportunity.

Feather, CORT Global Network, Furlenco are some of the online furniture renting successful businesses. In the year 2020, IKEA the most successful furniture selling company also got into furniture leasing in 30 countries across the world.

Online Streaming
In recent years, the Cable-TV industry is taking a hit due to the popularization of online streaming businesses. Further, the pandemic has completely transformed the entertainment industry.  In China, Livestream e-commerce has been dominant in the last few years and is expected to yield more than $60 billion this year. With lockdowns everywhere around the world & strict social distancing methods, theatres, cinema halls could not function the way they used to. This further has made online streaming such as Netflix, YouTube TV & Amazon Prime, etc. more dominant sources of entertainment. Statistics confirm that the online streaming industry is anticipated to expand to $149.96 billion from 2020 through 2024 with a CAGR of approximately 18%.

Selling eBooks
For the past several years, e-books have already transformed the publishing industry. With all the aspects of life digitizing, physical books are not preferred by people anymore. Printed books are bulky, occupy a lot of space, are not easy to carry and maintain as well. Because reading is one of the favorite activities of humans & it can never go out of fashion, e-books have replaced the printed form of books. Technologically advanced reading devices offer an equivalent experience of reading a physical book. And so the e-books industry has a huge scope of growth. An e-reader is more handy and convenient to carry around than a book.

According to the latest research e-books industry can make USD17,723 million by the year 2025 with a CAGR of 3.2%. Fiverr, Google Play Books, Amazon, etc. are some of the e-books selling platforms that exhibit the lucrativeness of this industry.

Online Recommerce 
Online Recommerce or reverse commerce is nothing but selling used goods online. Selling used cars, used home appliances & tools, used apparel, used furniture & used electronics are gaining huge popularity in contemporary times. eBay, Amazon, Carvana, Flipkart, olx, are some of the popular e-commerce platforms that sell used items all around the world. According to a study, the market for used apparel has raised 21 times quicker than the retail apparel market in the recent 3 years and may reach $51 billion by the year 2023. Millenials and Gen Z are the ones who made the recommerce market boom. There is a huge scope for the online Recommerce business with millennials who prefer purchasing used items over the new ones for their affordability as well as their sustainability.

E-commerce is a fast-growing and versatile industry that offers huge scope for growth and success if approached with innovative ideas and well-researched moves.